Gracias a Dios Mezcal

  • Print & digital collateral design
    Client: Gracias a Dios Mezcal, Querétaro, MX

    Overview & Goals:
    Support the mezcal brand with collateral and marketing applications that brought their identity to life across both physical and digital touchpoints.

    Key Deliverables:

    • Menus for restaurants and tasting events

    • Flyers and promotional materials

    • POP event signage and banners

    • Social media graphics and templates

    • Event/concert line-up visuals

    My Role & Contributions:

    • Applied the existing brand identity into consistent collateral across print and digital formats.

    • Designed menus and promotional print pieces with clear layouts and strong visual hierarchy working within multiple brand guidelines of the partners involved.

    • Developed social media and event graphics, adapting the brand to digital channels.

    • Prepared final production files and coordinated with vendors for accurate output.

Impact:

  • Strengthened the brand’s presence at events and in digital campaigns.

  • Delivered engaging collateral that aligned with the brand’s culture and storytelling.

  • Demonstrated ability to extend a brand identity seamlessly across multiple channels.

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